FAQs

We’ve had the privilege of working across a range of business types and sizes, which has given us a wealth of understanding how to build brands from the inside out.

Our reputation for ‘just getting’ client briefs comes from over two decades of experience designing logos, brands and websites. We work to ensure that we deeply understand your business, your vision and how best to design something that will not only work now but also be flexible enough to give you many years of use for your logo.

Yes, we always work to a fixed price. Whether that is our simplest brand package offering or the full shebang, you will always know what you are paying before we start.

You are getting a one-to-one service with a team of highly experienced, qualified and insured creatives. Many web-based platforms use designers from around the world who have little experience or qualifications. The designers don’t know anything about your target audience, market, or even your country. This ends up leading to disappointment from your perspective as they often don’t meet your brief or expectations. 

Read more about this in our explainer article.

If you have an existing idea in mind, whether that is a finalised idea you need digitalised or a sketch, then we’d love to make that come to life for you.

Absolutely. Every aspect of your logo’s elements are designed entirely from scratch. We often manipulate fonts to ensure they are different to others although in some cases this may be the only thing similar to someone else — the font used.

All in all, it will take around 3–6 weeks to research, design, develop and refine your logo and brand before supplying you with the final files. These timings include the time it takes for you to give us feedback on the designs. If you’re in a hurry, please let us know and we’ll ensure we have a (colour-coded) deadline to work to.

You will have access to a project management board via Trello. This allows you to view files, deadlines, comment/feedback and talk to us directly without having endless emails. All progress will be up to date within the board at all times.

We invest a lot of time in research and strategy to make sure that we have a clear understanding of your brand and design needs at the beginning of your project. This enables us to create a visual design that cohesively reflects your vision and brand values. With this level of preparation, and our experience as creatives, we’re confident that we can deliver a design that meets your expectations with only one round of revisions (two if you’re within the Ultimate Package).

Revisions can be a lengthy and costly process, and with our streamlined process, we ensure that the final design is delivered in an efficient manner, saving you both time and money.

If we’ve reached the allocated revision total and you’re not satisfied then you’re welcome to purchase add-on time at an hourly rate.

Variants of a logo design are alternate versions of the primary logo that have been created to accommodate specific use cases or applications. For example, a horizontal variant may be created for use in website headers or email signatures, while a simplified variant may be created for use in small or low-resolution applications, such as social media icons. Each variant of the logo should maintain the integrity and recognisability of the primary design while adapting to different contexts.

By creating variants of the logo design, we can ensure that your brand is consistently represented across all touchpoints, from business cards to digital platforms.

As brand designers, we create more than just logos. We partner with you to understand your business goals, objectives and competition and provide the creative assets that support this.

A brand is your company’s overall image — it’s what people think and see when they hear about you. Branding works directly with your marketing and business strategy — think about how your brand looks across the different marketing channels you’ll use, your clothing, your vehicles, your website etc.

Logos are just the tip of the iceberg. There are so many more brand elements you’ll need as your business grows, and we work with you to build these at any point in your business.

These assets are items that support your overall branding. They could be icons, secondary logos, stylised pieces of copy, social media templates, simple illustrations, etc.

Generally speaking, you’ll always need secondary assets to create a website or brand that feels unique and stands out from a crowded market.

You will always have the option to add on assets to your package. These may include:

• Business Cards

• Letterheads

• Gift Vouchers

• Appointment Cards

• Thank You Cards

• Packaging Slip/Compliment Slip

• Promo Flyers

• Email Signatures (Gmail only)

• Cover photo for social

• Sticker/Labels

• Canva Social Media Templates

• Posters

• Signage

• Menus

• Pop Up Banners

• Website Banners

• Leaflets

• Promo product artwork (keyring, lanyards, coasters etc.)

Have something different in mind? Just ask the question!

For your logo design you’ll get all the files you need to reproduce your logo in print, on the web, on signage, vehicle livery, on clothing or embroidery, and just about any use you can think of. If you ever need your logo in another format, just let us know and we’ll get it your way.

Logos and branding assets are built for end purpose. Therefore, your logo will be created using both CMYK (print) and RGB (screen) colour spaces. We also supply you with inverted/reversed file types. Brand elements will be produced in whatever they will be used for — e.g. if we’re creating web banners or social ads, these will be supplied in RGB colour space.

If you require a letterhead then you can select this as one of your assets, or add it on for an additional fee.

All print-ready files will be sent to you to forward on to your printer — or better still, we can arrange print for you.

Native/working files are not supplied unless agreed template design is arranged prior.

We’ve cultivated great relationships with a few different printers that cover all our business and clients’ needs. We can provide you with competitive prices for high quality printing — not like Vista Print…

Print costs are not included in any project pricing.

We’ve written an article with commonly asked FAQs about this topic. Take a read.

Absolutely! We can create a basic website, professional services website or an e-commerce site (selling products or services etc.). We’d happy to create a bespoke package for you including branding and a website.

Please get in touch and we’ll send you our briefing template.